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Are You Retaining or Expanding Your Business With Key Customers?
The key to developing and implementing an effective marketing plan is knowing who your most profitable customers are, how you can retain and keep these customers loyal.Retaining Your Key CustomersAny...
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What Makes You Special?
What do you say when asked “What is your key point of difference?”Of course there can be many answers, but often you hear small business owners say it is due to customer service.The problem with this...
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Are You Overlooking Simple Ways To Grow Your Business?
A few years ago I had a personal trainer.What he offered was a three month training program to get me fit.When I asked what happens after three months I was told that I should be in a position to...
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Know Your Customer Mix To Increase Sales
In these heady days of social media participation and the demands on your time it is easy to forget to check in with some marketing basics.Especially where increasing revenue is concerned.One marketing...
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Use Emotional Benefits For New Marketing Ideas
Who doesn’t want customers to buy more from your business?It sure beats chasing new customers all the time.One marketing strategy to increase sales is to develop other product or services under your...
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Little Signals Big Marketing Opportunities
As in any relationship it is often the small signals that you receive that can make a big difference.When marketing your brand if you miss them you may find one of your competitors has grabbed...
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Grow Your Business With Segmentation
It may seem complex and difficult to do when marketing your brand.But it can turn out to be a much simpler path to follow if you want greater results from your marketing efforts.Many small business...
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Focus On Customer Steps To Enjoy Business Growth
For every task a customer wants to achieve there are steps involved. For example if you want to cook a fish meal one step is to get fish. You can do it yourself or you can let a fisherman do this step...
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